Dune London
SS17 Press Day

Plooms of pink pampas, a foliage wall of handbags and this season’s must have pom-pom trainers…we loved everything about the Dune SS17 press day at the effortlessly elegant 19 Greek Street.

On arrival guests were able to grab a freshly brewed coffee from the in-house Barista before making their way through five floors of pretty shoes and must have handbags!

Pink is a favourite colour in the House of Jane and when we suggested dying bundles of pampas grass pink the Dune PR team were sold! The Dune women’s range was spread over the 1st and 2nd floors displayed on bespoke tripod style tables, with beach hand turned legs and matt white tops. Other than the shoes of course, the focal point on each floor was the bespoke floor to ceiling foliage bag wall – insta heaven!

Men’s Dune was on display on the 3rd floor with matching tables but this time dressed with natural pampas in big cement pots, adding the masculine touch.

On the top floor was the ever-popular Dune Café. The 3.5m circular mirror bar was surrounded by clear ghost stools and more pink pampas. Social Pantry provided a never-ending flow of healthy delicious plates while the Dune DJ played her signature cool house tunes as guests chatted all things shoes!